My last two posts were about the sleaziness of tricking people into buying what they don’t really want, and the ridiculousness of people complaining the FTC is going to try to keep them from tricking people into buying something that’s not what they say it is.

Then I see Seth Godin’s recent blog post about his experience being bombarded by red light district marketing tactics. He suggests an alternative: cut the hype, cut the crap, no more deceit, just be transparent and deliver.

So are you going to sell at a street carnival, a back alley, or the public square?